Storytelling Solutions

In the course of my work, I get to collaborate with many talented individuals. They span the creative range from painters, sculptors, writers, and photographers. One of the clients whom I am especially pleased to work with is Pulitzer Prize winning journalist, Rochelle Sharpe.

Rochelle has written for The Wall Street Journal, The Washington Post, The New York Times and many others. She is a big advocate of storytelling and harnessing the power narrative. Her new website, Storytelling Solutions, offers workshops for business professionals seeking enhanced writing skills; and personal growth writing programs for those of us who want to primarily focus on skills which serve as a foundation for essays, memoirs, and other writing projects.

I’m pleased to share with you Rochelle’s most recent piece on how storytelling enhances marketing and advertising strategies … more specifically, how the five-act story format is important to the success and popularity of a campaign. She provides examples of the successful Super Bowl ads which never fail to capture our attention.

You can read her “Super Bowl Lessons for Training Employees in Storytelling“. Or visit her new website, Storytelling Solutions at storytellingsolutions.com to learn more about her workshops and private coaching for narrative expression.